Free tool

TikTok hook generator

Updated October 23, 2026

Type what your video is about and pick who it is for. You get opening lines in six styles that work in the first seconds of a TikTok, Reel or Short. Copy one, then say it or put it on screen in the first second.

The six hook styles

• Result first. Show or say the end result, then explain how.
• Mistake. Name a common mistake your viewer is likely making.
• Curiosity. Promise something specific, but hold the answer back a few seconds.
• List. A number sets a clear expectation and keeps people to the end.
• Story. Start in the middle of a moment, not at the beginning.
• Contrarian. Push against advice your audience hears all the time.

How to use a hook well

1. Say it and show it. Many people watch on mute, so put the hook on screen as text too.
2. Match the picture. Something should happen on screen in the first second.
3. Pay it off. If the hook promises a result, deliver it before people lose patience.

Want to know if the hook works in your actual video? Viral IQ gives every video a separate hook score from 0 to 100 and tells you what to change.

Questions